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Designing transformative digital cultural experiences to enhance customer well-being.

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Title: Designing transformative digital cultural experiences to enhance customer well-being.
Authors: Addis, Michela1 (AUTHOR) michela.addis@uniroma3.it, Rurale, Andrea2 (AUTHOR), Crawford, Brett Ashley3 (AUTHOR), Guintcheva, Guergana4 (AUTHOR), Passebois-Ducros, Juliette5 (AUTHOR), vom Lehn, Dirk6 (AUTHOR)
Source: Journal of Marketing Management. Feb2026, p1-36. 36p. 1 Illustration.
Database: Business Source Ultimate
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Header DbId: bsu
DbLabel: Business Source Ultimate
An: 191366933
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Management%22">Journal of Marketing Management</searchLink>. Feb2026, p1-36. 36p. 1 Illustration.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=191366933
RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1080/0267257x.2026.2618735
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      – Code: eng
        Text: English
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      Pagination:
        PageCount: 36
        StartPage: 1
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      – TitleFull: Designing transformative digital cultural experiences to enhance customer well-being.
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            NameFull: Addis, Michela
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            NameFull: Rurale, Andrea
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            NameFull: Crawford, Brett Ashley
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            NameFull: Guintcheva, Guergana
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            NameFull: Passebois-Ducros, Juliette
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            NameFull: vom Lehn, Dirk
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          Dates:
            – D: 05
              M: 02
              Text: Feb2026
              Type: published
              Y: 2026
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              Value: 0267257X
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            – TitleFull: Journal of Marketing Management
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