The Role of Internet Celebrities in Shaping Compulsive Buying Behaviour in China: The Meaning Transfer Perspective.
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| Title: | The Role of Internet Celebrities in Shaping Compulsive Buying Behaviour in China: The Meaning Transfer Perspective. |
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| Authors: | Nan, Li1 nan.li@sd.taylors.edu.my, Ismail, Nurlida Binti1, Luyao, Yuan1 |
| Source: | Advances in Consumer Research. Dec2025, Vol. 2 Issue 6, p84-94. 11p. |
| Database: | Business Source Ultimate |
| ISSN: | 00989258 |
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