COMMUNICATION ERRORS IN LOCAL TOURISM MARKETING: EVIDENCE FROM FACEBOOK GROUP IN OKUNINKA.
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| Title: | COMMUNICATION ERRORS IN LOCAL TOURISM MARKETING: EVIDENCE FROM FACEBOOK GROUP IN OKUNINKA. |
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| Authors: | JEGOROW, Dorota1 dorota.jegorow@kul.pl, PRZYŁUSKA-SCHMITT, Judyta1 judyta.przyluska@kul.pl, BUČKOVÁ, Jaroslava2 jaroslava.buckova@ku.sk |
| Source: | Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie. 2025, Issue 238, p175-192. 18p. |
| Database: | Business Source Ultimate |
| ISSN: | 16413466 |
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| DOI: | 10.29119/1641-3466.2025.238.10 |
