Bargaining and Network Effects in Two-Sided Platforms: Evidence from Online Healthcare.
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| Title: | Bargaining and Network Effects in Two-Sided Platforms: Evidence from Online Healthcare. |
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| Authors: | Zhang, Xu1 (AUTHOR) xzhang@london.edu, Chu, Junhong2 (AUTHOR) chu123@hku.hk, Manchanda, Puneet3 (AUTHOR) pmanchan@umich.edu |
| Source: | Marketing Science (INFORMS). Mar/Apr2026, Vol. 45 Issue 2, p359-385. 27p. |
| Database: | Business Source Ultimate |
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| ISSN: | 07322399 |
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| DOI: | 10.1287/mksc.2024.0922 |