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Exploring the potential of evaluative conditioning to alter attitudes towards gambling: a longitudinal study.

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Bibliographic Details
Title: Exploring the potential of evaluative conditioning to alter attitudes towards gambling: a longitudinal study.
Authors: D'Hooge, Serena1 (AUTHOR) Serena.dhooge@edhec.edu, De Jans, Steffi2 (AUTHOR)
Source: International Journal of Advertising. May2026, Vol. 45 Issue 4, p828-851. 24p.
Database: Business Source Ultimate
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ISSN:02650487
DOI:10.1080/02650487.2025.2529634