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A Study on Social Marketing Strategies for Sustainable Public Behaviour Change.

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Title: A Study on Social Marketing Strategies for Sustainable Public Behaviour Change.
Authors: Gulati, Sonal1 sonalgulati.22@gmail.com, Grover, Abha1 abhagrover.delhi@gmail.com
Source: Advances in Consumer Research. Apr2026, Vol. 3 Issue 4, p342-348. 7p.
Database: Business Source Ultimate
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  Data: A Study on Social Marketing Strategies for Sustainable Public Behaviour Change.
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  Data: <searchLink fieldCode="AR" term="%22Gulati%2C+Sonal%22">Gulati, Sonal</searchLink><relatesTo>1</relatesTo><i> sonalgulati.22@gmail.com</i><br /><searchLink fieldCode="AR" term="%22Grover%2C+Abha%22">Grover, Abha</searchLink><relatesTo>1</relatesTo><i> abhagrover.delhi@gmail.com</i>
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  Data: <searchLink fieldCode="JN" term="%22Advances+in+Consumer+Research%22">Advances in Consumer Research</searchLink>. Apr2026, Vol. 3 Issue 4, p342-348. 7p.
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              Text: Apr2026
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              Y: 2026
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