The Dynamics of Customisation, Perceived Fairness, and Customer Loyalty within a Corporate Sustainability Framework.

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Bibliographic Details
Title: The Dynamics of Customisation, Perceived Fairness, and Customer Loyalty within a Corporate Sustainability Framework.
Authors: Omazić, Mislav Ante1 (AUTHOR) momazic@net.efzg.hr, Renić, Mijo2 (AUTHOR) renic.mijo@gmail.com, Grilec, Alica3 (AUTHOR) agrilec@hct.ac.ae
Source: Business Systems Research. Apr2026, Vol. 17 Issue 1, p37-56. 20p.
Database: Business Source Ultimate
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