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Individual Differences in Supplier-Switching Decision-Making.

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Bibliographic Details
Title: Individual Differences in Supplier-Switching Decision-Making.
Authors: Gwon, Hyejeong1 (AUTHOR), Kim, Daeki2 (AUTHOR) daeki@korea.ac.kr
Source: Journal of Business-to-Business Marketing. Apr-Jun2026, Vol. 33 Issue 2, p215-232. 18p.
Database: Business Source Ultimate
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Description
ISSN:1051712X
DOI:10.1080/1051712X.2025.2512259