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Psychological safety: How seller and buyer knowledge impact educational interactions and outcomes in the pre-purchase process.

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Title: Psychological safety: How seller and buyer knowledge impact educational interactions and outcomes in the pre-purchase process.
Authors: Lähtevänoja, Antti1 (AUTHOR) antti.lahtevanoja@helsinki.fi, Mathis, David2 (AUTHOR), Beeler, Lisa3 (AUTHOR), Holopainen, Jani4 (AUTHOR), Parvinen, Petri1,5,6 (AUTHOR)
Source: Journal of Personal Selling & Sales Management. Jun2026, Vol. 46 Issue 2, p157-172. 16p.
Database: Business Source Ultimate
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Header DbId: bsu
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Personal+Selling+%26+Sales+Management%22">Journal of Personal Selling & Sales Management</searchLink>. Jun2026, Vol. 46 Issue 2, p157-172. 16p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=193980730
RecordInfo BibRecord:
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        Value: 10.1080/08853134.2025.2608590
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      – Code: eng
        Text: English
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        PageCount: 16
        StartPage: 157
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      – TitleFull: Psychological safety: How seller and buyer knowledge impact educational interactions and outcomes in the pre-purchase process.
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            NameFull: Lähtevänoja, Antti
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            NameFull: Mathis, David
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            NameFull: Beeler, Lisa
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            NameFull: Holopainen, Jani
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            – D: 01
              M: 06
              Text: Jun2026
              Type: published
              Y: 2026
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              Value: 46
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