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Confronting the Fear of Privacy Infringement: How Consumers Cope with Online Behavioral Advertising Through Multidimensional Persuasion Knowledge and the Extended-Extended Parallel Process Model.

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Title: Confronting the Fear of Privacy Infringement: How Consumers Cope with Online Behavioral Advertising Through Multidimensional Persuasion Knowledge and the Extended-Extended Parallel Process Model.
Authors: Chung, Un Chae1 (AUTHOR) chungu@uww.edu, Ham, Chang-Dae2 (AUTHOR)
Source: Journal of Current Issues & Research in Advertising (Routledge). May2026, p1-20. 20p. 3 Illustrations, 5 Charts.
Database: Business Source Ultimate
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  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 194071928
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: Confronting the Fear of Privacy Infringement: How Consumers Cope with Online Behavioral Advertising Through Multidimensional Persuasion Knowledge and the Extended-Extended Parallel Process Model.
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  Data: <searchLink fieldCode="AR" term="%22Chung%2C+Un+Chae%22">Chung, Un Chae</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> chungu@uww.edu</i><br /><searchLink fieldCode="AR" term="%22Ham%2C+Chang-Dae%22">Ham, Chang-Dae</searchLink><relatesTo>2</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Current+Issues+%26+Research+in+Advertising+%28Routledge%29%22">Journal of Current Issues & Research in Advertising (Routledge)</searchLink>. May2026, p1-20. 20p. 3 Illustrations, 5 Charts.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=194071928
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1080/10641734.2026.2670641
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      – Code: eng
        Text: English
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      Pagination:
        PageCount: 20
        StartPage: 1
    Titles:
      – TitleFull: Confronting the Fear of Privacy Infringement: How Consumers Cope with Online Behavioral Advertising Through Multidimensional Persuasion Knowledge and the Extended-Extended Parallel Process Model.
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            NameFull: Chung, Un Chae
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            NameFull: Ham, Chang-Dae
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            – D: 18
              M: 05
              Text: May2026
              Type: published
              Y: 2026
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            – TitleFull: Journal of Current Issues & Research in Advertising (Routledge)
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