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Driving Marketing Innovation in Tourism and Hospitality Through Digital Talent: The Mediating Roles of Digital Culture and Digital Strategy.

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Bibliographic Details
Title: Driving Marketing Innovation in Tourism and Hospitality Through Digital Talent: The Mediating Roles of Digital Culture and Digital Strategy.
Authors: Hasanein, Ahmed Mohamed1 (AUTHOR), Al-Romeedy, Bassam Samir2 (AUTHOR)
Source: Administrative Sciences (2076-3387). May2026, Vol. 16 Issue 5, p225. 27p.
Database: Business Source Ultimate
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ISSN:20763387
DOI:10.3390/admsci16050225