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Social Media Marketing and Innovation Performance of Indian Start-ups: The Role of Entrepreneurial Orientation.

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Bibliographic Details
Title: Social Media Marketing and Innovation Performance of Indian Start-ups: The Role of Entrepreneurial Orientation.
Authors: Yadav, Priyanka1, Yadav, Parul1
Source: International Scientific Journal of Engineering & Management. May2026, Vol. 5 Issue 5, p1-16. 16p.
Database: Business Source Ultimate
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  Data: <searchLink fieldCode="JN" term="%22International+Scientific+Journal+of+Engineering+%26+Management%22">International Scientific Journal of Engineering & Management</searchLink>. May2026, Vol. 5 Issue 5, p1-16. 16p.
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        Value: 10.55041/ISJEM07569
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        Text: English
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        PageCount: 16
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              Text: May2026
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              Y: 2026
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