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Brand value co-creation as the structure of power.

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Bibliographic Details
Title: Brand value co-creation as the structure of power.
Alternate Title: PREKIŲ ŽENKLO VERTĖS BENDRAKŪRA KAIP GALIOS STRUKTŪRA.
Authors: Limbą, Tadas1 tlimba@mruni.eu, Šidlauskas, Aurimas1 aurimas868@gmail.com, Romeika, Giedrius2 giedrius.romeika@knf.vu.lt, Juozėnaitė, Eglė1 egiuozenaite@stud.mruni.eu
Source: Transformations in Business & Economics. 2026, Vol. 25 Issue 2, p484-506. 23p.
Database: Business Source Ultimate
Description
ISSN:16484460
DOI:10.15388/Tibe.2026.25.2.9