WHEN REPUTATION BURNS. THE EFFECTIVENESS OF IMAGE CRISIS MANAGEMENT MODELS IN SOCIAL MEDIA.
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| Title: | WHEN REPUTATION BURNS. THE EFFECTIVENESS OF IMAGE CRISIS MANAGEMENT MODELS IN SOCIAL MEDIA. |
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| Authors: | KOLEMBA, Aleksandra1 Aleksandra.kolemba@pbs.edu.pl |
| Source: | Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie. 2026, Issue 247, p273-298. 26p. |
| Database: | Business Source Ultimate |
| ISSN: | 16413466 |
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| DOI: | 10.29119/1641-3466.2026.247.16 |
