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The pitfalls of personalization: understanding consumer responses to online embarrassing recommendations.

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Bibliographic Details
Title: The pitfalls of personalization: understanding consumer responses to online embarrassing recommendations.
Authors: Wei, Xinping1 (AUTHOR), Chen, Yunqing2 (AUTHOR), Gao, Leilei3 (AUTHOR) lgao@cuhk.edu.hk
Source: Marketing Letters. 6/27/2026, Vol. 83 Issue 1, p1-14. 14p.
Database: Business Source Ultimate
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Header DbId: bsu
DbLabel: Business Source Ultimate
An: 194893791
AccessLevel: 2
PubType: Academic Journal
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  Data: The pitfalls of personalization: understanding consumer responses to online embarrassing recommendations.
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  Data: <searchLink fieldCode="AR" term="%22Wei%2C+Xinping%22">Wei, Xinping</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Chen%2C+Yunqing%22">Chen, Yunqing</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Gao%2C+Leilei%22">Gao, Leilei</searchLink><relatesTo>3</relatesTo> (AUTHOR)<i> lgao@cuhk.edu.hk</i>
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  Data: <searchLink fieldCode="JN" term="%22Marketing+Letters%22">Marketing Letters</searchLink>. 6/27/2026, Vol. 83 Issue 1, p1-14. 14p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=194893791
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      – Type: doi
        Value: 10.1007/s11002-026-09830-9
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      – Code: eng
        Text: English
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      – TitleFull: The pitfalls of personalization: understanding consumer responses to online embarrassing recommendations.
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          Name:
            NameFull: Wei, Xinping
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            NameFull: Chen, Yunqing
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            NameFull: Gao, Leilei
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            – D: 27
              M: 06
              Text: 6/27/2026
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              Y: 2026
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