Don't Just Say Sorry—Say It Right: How Semantic Congruence and Credibility Cues Turn Negative Reviews into Potential Guests' Booking Intentions.
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| Title: | Don't Just Say Sorry—Say It Right: How Semantic Congruence and Credibility Cues Turn Negative Reviews into Potential Guests' Booking Intentions. |
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| Authors: | Wang, Wenna1 (AUTHOR), Ren, Jifan1,2 (AUTHOR) renjifan@hit.edu.cn, Nawaz, Muhammad Zahid1,2 (AUTHOR), Maaouia, Maroua Ben2 (AUTHOR) |
| Source: | Journal of Theoretical & Applied Electronic Commerce Research. Jun2026, Vol. 21 Issue 6, p170. 29p. |
| Database: | Business Source Ultimate |
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| ISSN: | 07181876 |
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| DOI: | 10.3390/jtaer21060170 |
