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The Current State of Marketing Doctoral Programs: Trends, Challenges, and Opportunities.

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Title: The Current State of Marketing Doctoral Programs: Trends, Challenges, and Opportunities.
Authors: Ferrell, O. C.1 (AUTHOR), Radich, Paul2 (AUTHOR), Ferrell, Linda1 (AUTHOR), Key, Thomas Martin3 (AUTHOR) tmkey@uccs.edu
Source: Journal of Marketing Education. Aug2026, Vol. 48 Issue 2, p130-147. 18p.
Database: Business Source Ultimate
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ISSN:02734753
DOI:10.1177/02734753251346813