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Do unit failures strengthen survivors? Insights from multiunit franchisees.

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Title: Do unit failures strengthen survivors? Insights from multiunit franchisees.
Authors: Gill, Pushpinder1 (AUTHOR) pgill@uwindsor.ca, Kim, Stephen K.2 (AUTHOR) stevekim@iastate.edu
Source: Journal of the Academy of Marketing Science. Jun2026, Vol. 54 Issue 3, p862-885. 24p.
Database: Business Source Ultimate
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Header DbId: bsu
DbLabel: Business Source Ultimate
An: 194995654
AccessLevel: 2
PubType: Academic Journal
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  Data: Do unit failures strengthen survivors? Insights from multiunit franchisees.
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  Data: <searchLink fieldCode="AR" term="%22Gill%2C+Pushpinder%22">Gill, Pushpinder</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> pgill@uwindsor.ca</i><br /><searchLink fieldCode="AR" term="%22Kim%2C+Stephen+K%2E%22">Kim, Stephen K.</searchLink><relatesTo>2</relatesTo> (AUTHOR)<i> stevekim@iastate.edu</i>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+the+Academy+of+Marketing+Science%22">Journal of the Academy of Marketing Science</searchLink>. Jun2026, Vol. 54 Issue 3, p862-885. 24p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=194995654
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        Value: 10.1007/s11747-025-01139-9
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      – Code: eng
        Text: English
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        PageCount: 24
        StartPage: 862
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      – TitleFull: Do unit failures strengthen survivors? Insights from multiunit franchisees.
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              Text: Jun2026
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              Y: 2026
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