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Global Ride-Hailing Platform Affordances and Developing Market Characteristics.

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Bibliographic Details
Title: Global Ride-Hailing Platform Affordances and Developing Market Characteristics.
Authors: Appau, Samuelson1 (AUTHOR) s.appau@mbs.edu, Eckhardt, Giana M.2 (AUTHOR), Baako, Kingsley Tetteh3 (AUTHOR)
Source: Journal of Marketing. May2026, p1.
Database: Business Source Ultimate
Description
ISSN:00222429
DOI:10.1177/00222429261452137