Surviving Economic Adversity: Governance of Franchise Clusters.

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Bibliographic Details
Title:	Surviving Economic Adversity: Governance of Franchise Clusters.
Authors:	Zheng, Xu (Vivian)¹ (AUTHOR), Fan, Yajing² (AUTHOR) yjfan@gxufe.edu.cn, Ghosh, Mrinal³ (AUTHOR)
Source:	Journal of Marketing. Jun2026, p1.
Database:	Business Source Ultimate

Description
ISSN:	00222429
DOI:	10.1177/00222429261460011