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Surviving Economic Adversity: Governance of Franchise Clusters.

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Title: Surviving Economic Adversity: Governance of Franchise Clusters.
Authors: Zheng, Xu (Vivian)1 (AUTHOR), Fan, Yajing2 (AUTHOR) yjfan@gxufe.edu.cn, Ghosh, Mrinal3 (AUTHOR)
Source: Journal of Marketing. Jun2026, p1.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: Surviving Economic Adversity: Governance of Franchise Clusters.
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  Data: <searchLink fieldCode="AR" term="%22Zheng%2C+Xu+%28Vivian%29%22">Zheng, Xu (Vivian)</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Fan%2C+Yajing%22">Fan, Yajing</searchLink><relatesTo>2</relatesTo> (AUTHOR)<i> yjfan@gxufe.edu.cn</i><br /><searchLink fieldCode="AR" term="%22Ghosh%2C+Mrinal%22">Ghosh, Mrinal</searchLink><relatesTo>3</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing%22">Journal of Marketing</searchLink>. Jun2026, p1.
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      – Type: doi
        Value: 10.1177/00222429261460011
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      – Code: eng
        Text: English
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      – TitleFull: Surviving Economic Adversity: Governance of Franchise Clusters.
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            NameFull: Zheng, Xu (Vivian)
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            NameFull: Fan, Yajing
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            – D: 05
              M: 06
              Text: Jun2026
              Type: published
              Y: 2026
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