COMPETITIVE INTELLIGENCE AND CONSUMER RETENTION IN DIGITAL STREAMING PLATFORMS: A STRATEGIC FRAMEWORK FOR BEHAVIORAL ANALYTICS AND SUSTAINABLE COMPETITIVE ADVANTAGE.

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Bibliographic Details
Title: COMPETITIVE INTELLIGENCE AND CONSUMER RETENTION IN DIGITAL STREAMING PLATFORMS: A STRATEGIC FRAMEWORK FOR BEHAVIORAL ANALYTICS AND SUSTAINABLE COMPETITIVE ADVANTAGE.
Alternate Title: INTELIGÊNCIA COMPETITIVA E RETENÇÃO DE CONSUMIDORES EM PLATAFORMAS DIGITAIS DE STREAMING: UM FRAMEWORK ESTRATÉGICO PARA ANÁLISE COMPORTAMENTAL E VANTAGEM COMPETITIVA SUSTENTÁVEL.
Authors: Tang, Shujing1 Tshujing6666@gmail.com, Wu, Fengda2, Zhu, Chenhao3
Source: Journal of Sustainable Competitive Intelligence. 2026, Vol. 16, p1-21. 21p.
Database: Business Source Ultimate
Description
ISSN:30857813
DOI:10.37497/eagleSustainable.v16i.680