An Empirical Model of Optimal Dynamic Product Launch and Exit Under Demand Uncertainty.
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| Title: | An Empirical Model of Optimal Dynamic Product Launch and Exit Under Demand Uncertainty. |
|---|---|
| Authors: | Hitsch, Günter J. |
| Source: | Marketing Science (INFORMS). Winter2006, Vol. 25 Issue 1, p25-50. 26p. 5 Charts, 9 Graphs. |
| Database: | Business Source Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: bsu DbLabel: Business Source Ultimate An: 19991298 AccessLevel: 2 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: An Empirical Model of Optimal Dynamic Product Launch and Exit Under Demand Uncertainty. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Hitsch%2C+Günter+J%2E%22">Hitsch, Günter J.</searchLink> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Marketing+Science+%28INFORMS%29%22">Marketing Science (INFORMS)</searchLink>. Winter2006, Vol. 25 Issue 1, p25-50. 26p. 5 Charts, 9 Graphs. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=19991298 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1287/mksc.1050.0140 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 26 StartPage: 25 Titles: – TitleFull: An Empirical Model of Optimal Dynamic Product Launch and Exit Under Demand Uncertainty. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Hitsch, Günter J. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Text: Winter2006 Type: published Y: 2006 Identifiers: – Type: issn-print Value: 07322399 Numbering: – Type: volume Value: 25 – Type: issue Value: 1 Titles: – TitleFull: Marketing Science (INFORMS) Type: main |
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