Smoking Scenes in Movies and Antismoking Advertisements Before Movies: Effects on Youth.
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| Title: | Smoking Scenes in Movies and Antismoking Advertisements Before Movies: Effects on Youth. |
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| Authors: | Pechmann, Cornelia1, Chuan-Fong Shih2 |
| Source: | Journal of Marketing. Jul99, Vol. 63 Issue 3, p1-13. 13p. 2 Charts. |
| Database: | Business Source Ultimate |
| ISSN: | 00222429 |
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| DOI: | 10.1177/002224299906300301 |