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Supply Chain Contagion.

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Bibliographic Details
Title: Supply Chain Contagion.
Authors: McFarland, Richard G1, Bloodgood, James M2, Payan, Janice M3
Source: Journal of Marketing. Mar2008, Vol. 72 Issue 2, p63-79. 17p. 2 Diagrams, 5 Charts.
Database: Business Source Ultimate
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PubType: Academic Journal
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      – Type: doi
        Value: 10.1509/jmkg.72.2.63
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      – Code: eng
        Text: English
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        PageCount: 17
        StartPage: 63
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      – TitleFull: Supply Chain Contagion.
        Type: main
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            NameFull: McFarland, Richard G
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            NameFull: Bloodgood, James M
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            NameFull: Payan, Janice M
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              Text: Mar2008
              Type: published
              Y: 2008
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