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Data warehousing and consumer analytics in the era of customer engagement – An interview with Bill Franks of Teradata.

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Bibliographic Details
Title: Data warehousing and consumer analytics in the era of customer engagement – An interview with Bill Franks of Teradata.
Authors: Franks, Bill1 Bill.Franks@Teradata.com
Source: Journal of Digital Asset Management. Dec2009, Vol. 5 Issue 6, p352-363. 12p.
Database: Business Source Ultimate
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        Value: 10.1057/dam.2009.27
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              Text: Dec2009
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