View in EDS PDF Full Text

Prototypes versus examples: A new model of online credibility for commercial websites.

Saved in:
Bibliographic Details
Title: Prototypes versus examples: A new model of online credibility for commercial websites.
Authors: Guido, Gianluigi1,2 gianluigi.guido@unisalento.it, Prete, M. Irene3,4, Sammarco, Luigi5
Source: Journal of Targeting, Measurement & Analysis for Marketing. Mar2010, Vol. 18 Issue 1, p3-16. 14p. 15 Charts.
Database: Business Source Ultimate
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 48370910
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Prototypes versus examples: A new model of online credibility for commercial websites.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Guido%2C+Gianluigi%22">Guido, Gianluigi</searchLink><relatesTo>1,2</relatesTo><i> gianluigi.guido@unisalento.it</i><br /><searchLink fieldCode="AR" term="%22Prete%2C+M%2E+Irene%22">Prete, M. Irene</searchLink><relatesTo>3,4</relatesTo><br /><searchLink fieldCode="AR" term="%22Sammarco%2C+Luigi%22">Sammarco, Luigi</searchLink><relatesTo>5</relatesTo>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+Targeting%2C+Measurement+%26+Analysis+for+Marketing%22">Journal of Targeting, Measurement & Analysis for Marketing</searchLink>. Mar2010, Vol. 18 Issue 1, p3-16. 14p. 15 Charts.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=48370910
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1057/jt.2009.25
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 14
        StartPage: 3
    Titles:
      – TitleFull: Prototypes versus examples: A new model of online credibility for commercial websites.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Guido, Gianluigi
      – PersonEntity:
          Name:
            NameFull: Prete, M. Irene
      – PersonEntity:
          Name:
            NameFull: Sammarco, Luigi
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 03
              Text: Mar2010
              Type: published
              Y: 2010
          Identifiers:
            – Type: issn-print
              Value: 09673237
          Numbering:
            – Type: volume
              Value: 18
            – Type: issue
              Value: 1
          Titles:
            – TitleFull: Journal of Targeting, Measurement & Analysis for Marketing
              Type: main
ResultId 1