Bibliographic Details
| Title: |
MARKETING ABSTRACTS. |
| Authors: |
Dominick, Joseph R., Raugh, Gail E., Kirkpatrick, Miles W., Tallman Jr., Robert P., Wasem, George, Sadowski, Robert P., Fox, Harold W., Weiss, E.B., Tyler, William D., Merims, Arthur M., Allen, George C., Hodges, Earl F., Deyers, Margaret, Lundquist, Dorothy M., Looney, Zolon M., Holder Jr., Shelby H., Gheiti, Joseph L., Glade Jr., Edward H., Chandler, Whitman M. |
| Source: |
Journal of Marketing. Apr1973, Vol. 37 Issue 2, p90-111. 22p. |
| Database: |
Business Source Ultimate |