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Identification and Analysis of Moderator Variables.

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Bibliographic Details
Title: Identification and Analysis of Moderator Variables.
Authors: Sharma, Subhash1, Durand, Richard M.2, Gur-Arie, Oded3
Source: Journal of Marketing Research (JMR). Aug1981, Vol. 18 Issue 3, p291-300. 10p. 2 Diagrams, 2 Charts, 1 Graph.
Database: Business Source Ultimate
Description
ISSN:00222437
DOI:10.2307/3150970