APA (7th ed.) Citation

Biswas, D., Grewal, D., & Roggeveen, A. (2010). How the Order of Sampled Experiential Products Affects Choice. Journal of Marketing Research (JMR), 47(3), 508. https://doi.org/10.1509/jmkr.47.3.508

Chicago Style (17th ed.) Citation

Biswas, Dipayan, Dhruv Grewal, and Anne Roggeveen. "How the Order of Sampled Experiential Products Affects Choice." Journal of Marketing Research (JMR) 47, no. 3 (2010): 508. https://doi.org/10.1509/jmkr.47.3.508.

MLA (9th ed.) Citation

Biswas, Dipayan, et al. "How the Order of Sampled Experiential Products Affects Choice." Journal of Marketing Research (JMR), vol. 47, no. 3, 2010, p. 508, https://doi.org/10.1509/jmkr.47.3.508.