Channel relationship factors in cross-cultural contexts: Antecedents of satisfaction in a retail setting
Saved in:
| Title: | Channel relationship factors in cross-cultural contexts: Antecedents of satisfaction in a retail setting |
|---|---|
| Authors: | Runyan, Rodney C.1 rrunyan@utk.edu, Sternquist, Brenda2 sternqui@msu.edu, Chung, Jae-Eun3 jchung@ehe.osu.edu |
| Source: | Journal of Business Research. Nov2010, Vol. 63 Issue 11, p1186-1195. 10p. |
| Database: | Business Source Ultimate |
| ISSN: | 01482963 |
|---|---|
| DOI: | 10.1016/j.jbusres.2009.10.015 |
