Does a Marketer's Responsibility for a Surcharge Moderate Price Partitioning Effects?
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| Title: | Does a Marketer's Responsibility for a Surcharge Moderate Price Partitioning Effects? |
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| Authors: | Bambauer-Sachse, Silke1, Mangold, Sabrina1 |
| Source: | Advances in Consumer Research. 2010, Vol. 37, p333-339. 7p. 1 Diagram, 4 Charts. |
| Database: | Business Source Ultimate |
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