From quality to quantity: The role of common features in consumer preference
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| Title: | From quality to quantity: The role of common features in consumer preference |
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| Authors: | Su, Yin1,2, Rao, Li-Lin1, Li, Xingshan1, Wang, Yong1, Li, Shu1 lishu@psych.ac.cn |
| Source: | Journal of Economic Psychology. Dec2012, Vol. 33 Issue 6, p1043-1058. 16p. |
| Database: | Business Source Ultimate |
| ISSN: | 01674870 |
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| DOI: | 10.1016/j.joep.2012.07.002 |
