Reexamining the Market Share--Customer Satisfaction Relationship.

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Bibliographic Details
Title:	Reexamining the Market Share--Customer Satisfaction Relationship.
Authors:	Rego, Lopo L.¹ lrego@indiana.edu, Morgan, Neil A.² namorgan@indiana.edu, Fornell, Claes³ cfornell@umich.edu
Source:	Journal of Marketing. Sep2013, Vol. 77 Issue 5, p1-20. 20p. 11 Charts, 1 Graph.
Database:	Business Source Ultimate

Description
ISSN:	00222429
DOI:	10.1509/jm.09.0363