How Images of Other Consumers Influence Subsequent Taste Perceptions.

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Bibliographic Details
Title:	How Images of Other Consumers Influence Subsequent Taste Perceptions.
Authors:	Poor, Morgan¹ poormorgan@sandiego.edu, Duhachek, Adam² aduhache@indiana.edu, Krishnan, H. Shanker³ skrishna@indiana.edu
Source:	Journal of Marketing. Nov2013, Vol. 77 Issue 6, p124-139. 16p. 3 Black and White Photographs, 1 Graph.
Database:	Business Source Ultimate

Description
ISSN:	00222429
DOI:	10.1509/jm.12.0021