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Taiwanese consumers' perception of product information cues: Country of origin and store prestige.

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Bibliographic Details
Title: Taiwanese consumers' perception of product information cues: Country of origin and store prestige.
Authors: Lin, Li-Wen, Sternquist, Brenda
Source: European Journal of Marketing. 1994, Vol. 28 Issue 1, p5-18. 14p. 5 Charts.
Database: Business Source Ultimate
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