An Evaluation of Government and Industry Proposed Restrictions on Television Advertising of Breakfast Cereals to Children.

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Bibliographic Details
Title: An Evaluation of Government and Industry Proposed Restrictions on Television Advertising of Breakfast Cereals to Children.
Authors: Berning, Joshua1 jberning@uga.edu, Huang, Rui2 Rui.Huang@UConn.edu, Rabinowitz, Adam2 Adam.Rabinowitz@UConn.edu
Source: Journal of Consumer Policy. Dec2014, Vol. 37 Issue 4, p507-525. 19p.
Database: Business Source Ultimate
Description
ISSN:01687034
DOI:10.1007/s10603-013-9233-1