Hollywood Marketing Veteran Gerry Rich to Release Candid Industry Memoir, Chasing Hollywood, with HarperCollins Leadership on October 13, 2026

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Bibliographic Details
Title: Hollywood Marketing Veteran Gerry Rich to Release Candid Industry Memoir, Chasing Hollywood, with HarperCollins Leadership on October 13, 2026
Authors: HarperCollins Leadership
Source: Business Wire (English). 06/17/2026.
Abstract: HarperCollins Leadership will release Chasing Hollywood: A Marketing Chief’s Lessons on Breaking Through by Gerry Rich on October 13, 2026. Blending memoir, film history, and practical marketing insight, the book examines how some of the most memorable movies of the last two generations captured public attention and shaped culture, while offering lessons for anyone trying to stand out in a crowded marketplace. [ABSTRACT FROM PUBLISHER]
Database: Regional Business News
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Abstract:HarperCollins Leadership will release Chasing Hollywood: A Marketing Chief’s Lessons on Breaking Through by Gerry Rich on October 13, 2026. Blending memoir, film history, and practical marketing insight, the book examines how some of the most memorable movies of the last two generations captured public attention and shaped culture, while offering lessons for anyone trying to stand out in a crowded marketplace. [ABSTRACT FROM PUBLISHER]