View in EDS

Market segmentation strategy in internet market

Saved in:
Bibliographic Details
Title: Market segmentation strategy in internet market
Authors: Ren, Yawei renyawei1978@sina.com, Yang, Deli1 somdyang@dlut.edu.cn, Diao, Xinjun1 xjddd@126.com
Source: Physica A. Apr2010, Vol. 389 Issue 8, p1688-1698. 11p.
Subjects: Market segmentation, Internet marketing, Mathematical models, Websites, Stability (Mechanics), Emerging markets
Abstract: Abstract: This paper presents a model to describe the competitive dynamics of web sites on the WWW market and analyze the stability of the model which is composed of one powerful site and two small sites. One of the most important results that emerge from this simple model is that strong competition among websites does not necessarily lead to the demise of the small website on the WWW market. From the stability analysis of the model, we obtain a series of conditions in which small sites can obtain competitive advantages by using the market segmentation strategy. [Copyright &y& Elsevier]
Copyright of Physica A is the property of Elsevier B.V. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Engineering Source
FullText Text:
  Availability: 0
Header DbId: egs
DbLabel: Engineering Source
An: 47825571
AccessLevel: 6
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Market segmentation strategy in internet market
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Ren%2C+Yawei%22">Ren, Yawei</searchLink><i> renyawei1978@sina.com</i><br /><searchLink fieldCode="AR" term="%22Yang%2C+Deli%22">Yang, Deli</searchLink><relatesTo>1</relatesTo><i> somdyang@dlut.edu.cn</i><br /><searchLink fieldCode="AR" term="%22Diao%2C+Xinjun%22">Diao, Xinjun</searchLink><relatesTo>1</relatesTo><i> xjddd@126.com</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Physica+A%22">Physica A</searchLink>. Apr2010, Vol. 389 Issue 8, p1688-1698. 11p.
– Name: Subject
  Label: Subjects
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Market+segmentation%22">Market segmentation</searchLink><br /><searchLink fieldCode="DE" term="%22Internet+marketing%22">Internet marketing</searchLink><br /><searchLink fieldCode="DE" term="%22Mathematical+models%22">Mathematical models</searchLink><br /><searchLink fieldCode="DE" term="%22Websites%22">Websites</searchLink><br /><searchLink fieldCode="DE" term="%22Stability+%28Mechanics%29%22">Stability (Mechanics)</searchLink><br /><searchLink fieldCode="DE" term="%22Emerging+markets%22">Emerging markets</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Abstract: This paper presents a model to describe the competitive dynamics of web sites on the WWW market and analyze the stability of the model which is composed of one powerful site and two small sites. One of the most important results that emerge from this simple model is that strong competition among websites does not necessarily lead to the demise of the small website on the WWW market. From the stability analysis of the model, we obtain a series of conditions in which small sites can obtain competitive advantages by using the market segmentation strategy. [Copyright &y& Elsevier]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of Physica A is the property of Elsevier B.V. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=egs&AN=47825571
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1016/j.physa.2009.11.023
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 11
        StartPage: 1688
    Subjects:
      – SubjectFull: Market segmentation
        Type: general
      – SubjectFull: Internet marketing
        Type: general
      – SubjectFull: Mathematical models
        Type: general
      – SubjectFull: Websites
        Type: general
      – SubjectFull: Stability (Mechanics)
        Type: general
      – SubjectFull: Emerging markets
        Type: general
    Titles:
      – TitleFull: Market segmentation strategy in internet market
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Ren, Yawei
      – PersonEntity:
          Name:
            NameFull: Yang, Deli
      – PersonEntity:
          Name:
            NameFull: Diao, Xinjun
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 15
              M: 04
              Text: Apr2010
              Type: published
              Y: 2010
          Identifiers:
            – Type: issn-print
              Value: 03784371
          Numbering:
            – Type: volume
              Value: 389
            – Type: issue
              Value: 8
          Titles:
            – TitleFull: Physica A
              Type: main
ResultId 1