FAST FORWARD.
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| Title: | FAST FORWARD. |
|---|---|
| Authors: | WHITE, KEN1 |
| Source: | BizEd. May/Jun2019, Vol. 18 Issue 3, p26-33. 6p. |
| Subject Terms: | *Master of business administration degree, *Simulation methods in higher education, *Experiential learning, *Educational programs, *Business students, *Business schools, Business skills |
| Abstract: | The article looks at the use of College of Williams and Mary, Mason School of Business in Williamsburg, Virginia of simulations to provide MBA students a form of experiential learning to learn crisis communication. Key details about the activity, wherein students play the part of executives facing a crisis or tough decision, are offered. The investments of human and fiscal resources required by the program are explored. |
| Database: | Education Research Complete |
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