Effect Of Consumer Awareness On Consumer Buying Behavior Towards Automobiles.
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| Title: | Effect Of Consumer Awareness On Consumer Buying Behavior Towards Automobiles. |
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| Authors: | Premkumar, U.1, Shanmugasundaram, S.2 |
| Source: | Turkish Online Journal of Qualitative Inquiry. 2021, Vol. 12 Issue 9, p6803-6808. 6p. |
| Subject Terms: | Consumer behavior, Consumers, Automobile purchasing, Automobiles, Awareness |
| Geographic Terms: | Chennai (India) |
| Abstract: | The consumers make a purchase of several types of goods as well as services which have the capacity of fulfilling their expectations. The consumers form the biggest economic group in any country. Nearly all the economic activities are carried on keeping the consumers in mind. Hence, it is rightly said that all types of business activities should be carried out with the main aim of satisfying the consumers. All the aforesaid facts apply to all types of business including the automobiles sector. The current study has been carried out with the aim of exploring the influence or the effect of the awareness of the consumers on their buying behavior regarding the purchase of automobiles. The study has been done among the consumers who purchase automobiles in Chennai. The respondents for the study are selected through S and the sample size of the study is 100. The data needed for the study has been collected through a questionnaire and the analytical part of the study is done with the help of regression. The findings of the analysis show that. [ABSTRACT FROM AUTHOR] |
| Copyright of Turkish Online Journal of Qualitative Inquiry is the property of Turkish Online Journal of Qualitative Inquiry and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 160605002 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Effect Of Consumer Awareness On Consumer Buying Behavior Towards Automobiles. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Premkumar%2C+U%2E%22">Premkumar, U.</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Shanmugasundaram%2C+S%2E%22">Shanmugasundaram, S.</searchLink><relatesTo>2</relatesTo> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Turkish+Online+Journal+of+Qualitative+Inquiry%22">Turkish Online Journal of Qualitative Inquiry</searchLink>. 2021, Vol. 12 Issue 9, p6803-6808. 6p. – Name: Subject Label: Subject Terms Group: Su Data: <searchLink fieldCode="DE" term="%22Consumer+behavior%22">Consumer behavior</searchLink><br /><searchLink fieldCode="DE" term="%22Consumers%22">Consumers</searchLink><br /><searchLink fieldCode="DE" term="%22Automobile+purchasing%22">Automobile purchasing</searchLink><br /><searchLink fieldCode="DE" term="%22Automobiles%22">Automobiles</searchLink><br /><searchLink fieldCode="DE" term="%22Awareness%22">Awareness</searchLink> – Name: SubjectGeographic Label: Geographic Terms Group: Su Data: <searchLink fieldCode="DE" term="%22Chennai+%28India%29%22">Chennai (India)</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: The consumers make a purchase of several types of goods as well as services which have the capacity of fulfilling their expectations. The consumers form the biggest economic group in any country. Nearly all the economic activities are carried on keeping the consumers in mind. Hence, it is rightly said that all types of business activities should be carried out with the main aim of satisfying the consumers. All the aforesaid facts apply to all types of business including the automobiles sector. The current study has been carried out with the aim of exploring the influence or the effect of the awareness of the consumers on their buying behavior regarding the purchase of automobiles. The study has been done among the consumers who purchase automobiles in Chennai. The respondents for the study are selected through S and the sample size of the study is 100. The data needed for the study has been collected through a questionnaire and the analytical part of the study is done with the help of regression. The findings of the analysis show that. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Turkish Online Journal of Qualitative Inquiry is the property of Turkish Online Journal of Qualitative Inquiry and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
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| RecordInfo | BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 6 StartPage: 6803 Subjects: – SubjectFull: Consumer behavior Type: general – SubjectFull: Consumers Type: general – SubjectFull: Automobile purchasing Type: general – SubjectFull: Automobiles Type: general – SubjectFull: Awareness Type: general – SubjectFull: Chennai (India) Type: general Titles: – TitleFull: Effect Of Consumer Awareness On Consumer Buying Behavior Towards Automobiles. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Premkumar, U. – PersonEntity: Name: NameFull: Shanmugasundaram, S. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 10 Text: 2021 Type: published Y: 2021 Identifiers: – Type: issn-print Value: 13096591 Numbering: – Type: volume Value: 12 – Type: issue Value: 9 Titles: – TitleFull: Turkish Online Journal of Qualitative Inquiry Type: main |
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