Bibliographic Details
| Title: |
The World is Changing: Just Not As Much As You've Heard (The Real Story of Student Demographics in the Coming Decade). |
| Authors: |
Epstein, Jonathan P.1 jepstein@maguireassoc.com, Parrot, Sarah sparrott@maguireassoc.com. |
| Source: |
College & University. Winter2009, Vol. 84 Issue 3, p43-47. 5p. 3 Graphs. |
| Subject Terms: |
*Demography, *Higher education, *Psychology of students, *Education marketing |
| Geographic Terms: |
United States |
| Abstract: |
In this article, the author offers views on the changing student demographics in the U.S. He notes that the shift in demographics will have the ever-increasing competition among institutions be supported for certain students' sub-populations. He stresses that the best way for higher education institutions to define the market and make meaning of the larger trends is by understanding students' characteristics. |
| Database: |
Education Research Complete |