The World is Changing: Just Not As Much As You've Heard (The Real Story of Student Demographics in the Coming Decade).

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Bibliographic Details
Title: The World is Changing: Just Not As Much As You've Heard (The Real Story of Student Demographics in the Coming Decade).
Authors: Epstein, Jonathan P.1 jepstein@maguireassoc.com, Parrot, Sarah sparrott@maguireassoc.com.
Source: College & University. Winter2009, Vol. 84 Issue 3, p43-47. 5p. 3 Graphs.
Subject Terms: *Demography, *Higher education, *Psychology of students, *Education marketing
Geographic Terms: United States
Abstract: In this article, the author offers views on the changing student demographics in the U.S. He notes that the shift in demographics will have the ever-increasing competition among institutions be supported for certain students' sub-populations. He stresses that the best way for higher education institutions to define the market and make meaning of the larger trends is by understanding students' characteristics.
Database: Education Research Complete
Description
Abstract:In this article, the author offers views on the changing student demographics in the U.S. He notes that the shift in demographics will have the ever-increasing competition among institutions be supported for certain students' sub-populations. He stresses that the best way for higher education institutions to define the market and make meaning of the larger trends is by understanding students' characteristics.
ISSN:00100889