The Big Five as dangerous as ever: German development cooperation, colonial-racist imagery, and civil society's response.

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Bibliographic Details
Title: The Big Five as dangerous as ever: German development cooperation, colonial-racist imagery, and civil society's response.
Authors: Bendix, Daniel
Source: Critical Literacy: Theories & Practices. 2013, Vol. 7 Issue 2, p48-57. 10p.
Subject Terms: *Economic development, Billboards, Advertising campaigns, International economic relations, Racism
Geographic Terms: Germany
Abstract: An essay is presented on the billboard advertising and Internet campaign entitled "The Big Five!" launched by the German Ministry for Economic Cooperation and Development (BMZ). It cites the problematic dimensions and the racist imagery and crude neo-colonialism of the advertising campaign. It also explores the other forms of oppression for the perpetuation of neo-liberal German development policies.
Database: Education Research Complete
Description
Abstract:An essay is presented on the billboard advertising and Internet campaign entitled "The Big Five!" launched by the German Ministry for Economic Cooperation and Development (BMZ). It cites the problematic dimensions and the racist imagery and crude neo-colonialism of the advertising campaign. It also explores the other forms of oppression for the perpetuation of neo-liberal German development policies.
ISSN:17530873