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Cengage Integrates Flashnotes.com into MindTap.

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Bibliographic Details
Title: Cengage Integrates Flashnotes.com into MindTap.
Source: Educational Marketer. 9/19/2014, Vol. 45 Issue 18, p1-4. 3p.
Subject Terms: *Educational technology, *Interactive learning, System integration, Market share
Company/Entity: Cengage Learning Inc.
People: Hansen, Michael E., 1961-
Abstract: The article offers information on the educational content, technology, and services company Cengage Learning's integration of student course-notes online marketplace Flashnotes.com. into digital learning platform MindTap. Topics include the statement of Cengage Learning chief executive officer (CEO) Michael Hansen regarding the stabilization of market share, the strategic growth to focus on the development of digital tools and services, and the use of Turnitin to prevent plagiarism.
Database: Education Research Complete
FullText Text:
  Availability: 0
Header DbId: ehh
DbLabel: Education Research Complete
An: 98502096
AccessLevel: 6
PubType: Periodical
PubTypeId: serialPeriodical
PreciseRelevancyScore: 0
IllustrationInfo
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  Data: Cengage Integrates Flashnotes.com into MindTap.
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  Data: <searchLink fieldCode="JN" term="%22Educational+Marketer%22">Educational Marketer</searchLink>. 9/19/2014, Vol. 45 Issue 18, p1-4. 3p.
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  Data: *<searchLink fieldCode="DE" term="%22Educational+technology%22">Educational technology</searchLink><br />*<searchLink fieldCode="DE" term="%22Interactive+learning%22">Interactive learning</searchLink><br /><searchLink fieldCode="DE" term="%22System+integration%22">System integration</searchLink><br /><searchLink fieldCode="DE" term="%22Market+share%22">Market share</searchLink>
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  Label: Abstract
  Group: Ab
  Data: The article offers information on the educational content, technology, and services company Cengage Learning's integration of student course-notes online marketplace Flashnotes.com. into digital learning platform MindTap. Topics include the statement of Cengage Learning chief executive officer (CEO) Michael Hansen regarding the stabilization of market share, the strategic growth to focus on the development of digital tools and services, and the use of Turnitin to prevent plagiarism.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=98502096
RecordInfo BibRecord:
  BibEntity:
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      – Code: eng
        Text: English
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        PageCount: 3
        StartPage: 1
    Subjects:
      – SubjectFull: Educational technology
        Type: general
      – SubjectFull: Interactive learning
        Type: general
      – SubjectFull: System integration
        Type: general
      – SubjectFull: Market share
        Type: general
      – SubjectFull: Cengage Learning Inc.
        Type: general
      – SubjectFull: Hansen, Michael E., 1961-
        Type: general
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      – TitleFull: Cengage Integrates Flashnotes.com into MindTap.
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              M: 09
              Text: 9/19/2014
              Type: published
              Y: 2014
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              Value: 45
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            – TitleFull: Educational Marketer
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