Green choices and brand happiness: A recipe for brand evangelism.
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| Title: | Green choices and brand happiness: A recipe for brand evangelism. |
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| Authors: | Khandai, Sujata1 (AUTHOR) sujata.khandai@gmail.com, Kataria, Sonia2 (AUTHOR), Kohli, Harpuneet Singh1 (AUTHOR), Yadav, Renu3 (AUTHOR), Mathew, Jones4 (AUTHOR) |
| Source: | Sustainable Development. Apr2025, Vol. 33 Issue 2, p2486-2501. 16p. |
| Database: | Environment Complete |
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