The BUSINESS of GETTING PERSONAL.
Saved in:
| Authors: | FEIFER, JASON (AUTHOR) |
|---|---|
| Source: | Entrepreneur. Mar/Apr2023, Vol. 51 Issue 2, p30-35. 6p. 2 Color Photographs. |
| Subject Terms: | *Businesspeople, College football players |
| Abstract: | Here's the lifeless, Wikipedia-style version that you will not find on his site: Lewis Howes is a former professional football player who reinvented himself as a marketing expert, then created a personal brand based on how people can succeed financially, and then reinvented himself again as someone who helps people live fulfilling lives. Howes' dad was a life insurance salesman who had told Howes there was always a place to work with him later, if he wanted. Howes was encouraged, but he didn't see the podcast as a business by itself. And he's especially excited about a big, counterintuitive idea: What if the future of Lewis Howes contains less Lewis Howes?. [Extracted from the article] |
| Database: | Entrepreneurial Studies Source |
|
Full text is not displayed to guests.
Login for full access.
|
|
| Abstract: | Here's the lifeless, Wikipedia-style version that you will not find on his site: Lewis Howes is a former professional football player who reinvented himself as a marketing expert, then created a personal brand based on how people can succeed financially, and then reinvented himself again as someone who helps people live fulfilling lives. Howes' dad was a life insurance salesman who had told Howes there was always a place to work with him later, if he wanted. Howes was encouraged, but he didn't see the podcast as a business by itself. And he's especially excited about a big, counterintuitive idea: What if the future of Lewis Howes contains less Lewis Howes?. [Extracted from the article] |
|---|---|
| ISSN: | 01633341 |
