The Role of Models in New Product Planning. Paper No. 368.
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| Title: | The Role of Models in New Product Planning. Paper No. 368. |
|---|---|
| Authors: | Pessemier, Edgar A., Root, H. Paul, Purdue Univ., Lafayette, IN. Herman C. Krannert Graduate School of Industrial Administration. |
| Availability: | Secretary of the Institute Paper Series, Krannert Graduate School of Industrial Administration, Purdue University, West Lafayette, Indiana 47907 (Paper No. 368, Free) |
| Peer Reviewed: | N |
| Page Count: | 34 |
| Publication Date: | 1972 |
| Document Type: | Speeches/Meeting Papers |
| Descriptors: | Data Analysis, Decision Making, Information Processing, Management Systems, Material Development, Models, Planning, Problem Solving, Technological Advancement |
| Abstract: | This paper examines the application of different planning models to the new product development process. Various models are discussed in relation to the four principal stages of the process: product search, project development, market structure analysis, and investment analysis. The authors emphasize that all useful planning models must address a manager's real decision-making problems and must be sufficiently understandable to inspire managerial confidence. And since different firms face different problems, the application of a particular model must be evaluated in light of each firm's specific needs. Throughout the paper, the authors describe a number of planning models that they feel meet these requirements. (JG) |
| Journal Code: | RIESEP1975 |
| Entry Date: | 1975 |
| Accession Number: | ED105598 |
| Database: | ERIC |
| FullText | Text: Availability: 0 CustomLinks: – Url: https://eric.ed.gov/contentdelivery/servlet/ERICServlet?accno=ED105598 Name: ERIC Full Text Category: fullText Text: Full Text from ERIC |
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| Header | DbId: eric DbLabel: ERIC An: ED105598 AccessLevel: 3 PubType: Conference PubTypeId: conference PreciseRelevancyScore: 0 |
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| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=ED105598 |
| RecordInfo | BibRecord: BibEntity: PhysicalDescription: Pagination: PageCount: 34 Subjects: – SubjectFull: Data Analysis Type: general – SubjectFull: Decision Making Type: general – SubjectFull: Information Processing Type: general – SubjectFull: Management Systems Type: general – SubjectFull: Material Development Type: general – SubjectFull: Models Type: general – SubjectFull: Planning Type: general – SubjectFull: Problem Solving Type: general – SubjectFull: Technological Advancement Type: general Titles: – TitleFull: The Role of Models in New Product Planning. Paper No. 368. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Purdue Univ., Lafayette, IN. Herman C. Krannert Graduate School of Industrial Administration. – PersonEntity: Name: NameFull: Pessemier, Edgar A. – PersonEntity: Name: NameFull: Root, H. Paul IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 08 Type: published Y: 1972 |
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