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National Literacy Trust and Start for Life 2023-2025: A Campaign to Boost 'Better Health Start for Life'

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Bibliographic Details
Title: National Literacy Trust and Start for Life 2023-2025: A Campaign to Boost 'Better Health Start for Life'
Language: English
Authors: I. Moisi, I. Picton, C. Clark, National Literacy Trust (United Kingdom), Department for Education (DfE) (United Kingdom)
Source: National Literacy Trust. 2025.
Availability: National Literacy Trust. Swire House, 59 Buckingham Gate, London, SW1E 6AJ, UK. Tel: +44-2078-282435; Fax: +44-2079-319986; e-mail: contact@literacytrust.org.uk; Web site: http://www.literacytrust.org.uk
Peer Reviewed: N
Page Count: 12
Publication Date: 2025
Document Type: Reports - Descriptive
Descriptors: Emergent Literacy, Foreign Countries, Family Environment, Language Acquisition, National Programs, Disadvantaged, Partnerships in Education, Program Effectiveness
Geographic Terms: United Kingdom
Abstract: Between 2023 and 2025, the National Literacy Trust (NLT) partnered with the Department for Education to use a place-based approach to boost the Better Health Start for Life campaign and the early language support it offered to families. This initiative successfully embedded Better Health Start for Life messaging and practical tools to support early communication and language development into family hubs in 75 local authorities. By collaborating with local partners, training community volunteers and practitioners, and delivering tailored resources and campaigns in areas of need, the project successfully strengthened early support pathways and the early language support available to local communities. This report summarises NLT's delivery, outcomes and learning to date. It demonstrates how a national campaign, when embedded through locally owned and place-based strategies, can help shift practice, build system capacity and ultimately improve outcomes for young children and their families.
Abstractor: ERIC
Entry Date: 2026
Accession Number: ED679287
Database: ERIC
Description
Abstract:Between 2023 and 2025, the National Literacy Trust (NLT) partnered with the Department for Education to use a place-based approach to boost the Better Health Start for Life campaign and the early language support it offered to families. This initiative successfully embedded Better Health Start for Life messaging and practical tools to support early communication and language development into family hubs in 75 local authorities. By collaborating with local partners, training community volunteers and practitioners, and delivering tailored resources and campaigns in areas of need, the project successfully strengthened early support pathways and the early language support available to local communities. This report summarises NLT's delivery, outcomes and learning to date. It demonstrates how a national campaign, when embedded through locally owned and place-based strategies, can help shift practice, build system capacity and ultimately improve outcomes for young children and their families.