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Implementation of e-Commerce in Improving the Competitiveness of Vocational Secondary Education Student Entrepreneurship Products

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Title: Implementation of e-Commerce in Improving the Competitiveness of Vocational Secondary Education Student Entrepreneurship Products
Language: English
Authors: Wahjusaputri, Sintha (ORCID 0000-0001-5602-7366), Nastiti, Tashia Indah
Source: Journal of Education and Learning (EduLearn). Aug 2022 16(3):384-391.
Availability: Institute of Advanced Engineering and Science. C5 Plumbon, Banguntapan, Yogyakarta, 55198, Indonesia. e-mail: edulearn@uad.ac.id; Web site: http://edulearn.intelektual.org/index.php/EduLearn/
Peer Reviewed: Y
Page Count: 8
Publication Date: 2022
Document Type: Journal Articles
Reports - Research
Education Level: High Schools
Secondary Education
Descriptors: Foreign Countries, Marketing, Commercialization, Vocational High Schools, High School Students, Entrepreneurship, Innovation, Consumer Economics, Salesmanship, Competition, Plagiarism, Internet
Geographic Terms: Indonesia
ISSN: 2089-9823
2302-9277
Abstract: This study aimed to identify problems, describe, analyze, and evaluate the use of e-commerce to increase the competitiveness of innovative and entrepreneurial products produced by students of State Vocational High School 3 South Tangerang, Banten Province, Indonesia. This research had three main stages, namely the preparation stage, the implementation stage, and the evaluation stage. The research location was the State Vocational High School 3 South Tangerang, Banten Province, Indonesia, due to the school being outstanding in the field of Motorcycle and Animation expertise. The resource persons and respondents in this study were teaching teachers and students in classes 10-12 majoring in culinary, automotive, and animation. Implementing e-commerce activities at the production unit of State Vocational High School 3 South Tangerang, has increased the image of the production unit of State Vocational High School 3 South Tangerang. This study was a descriptive qualitative with the questionnaire, interview, and practice method. This study revealed that the application of e-commerce using the Shopee seller marketplace provided significant benefits and impacts for the production unit of State Vocational High School 3 South Tangerang. When the production unit implemented e-commerce, sales turnover increases rapidly, and the number of consumers, as a means of promotion, ease of transaction did not need to meet directly with buyers and can expand the business. However, there were also several obstacles, like weak human resources, intense competition, and the emergence of plagiarism of ideas and products.
Abstractor: As Provided
Entry Date: 2023
Accession Number: EJ1363045
Database: ERIC
FullText Text:
  Availability: 0
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  Data: Implementation of e-Commerce in Improving the Competitiveness of Vocational Secondary Education Student Entrepreneurship Products
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  Data: <searchLink fieldCode="AR" term="%22Wahjusaputri%2C+Sintha%22">Wahjusaputri, Sintha</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0001-5602-7366">0000-0001-5602-7366</externalLink>)<br /><searchLink fieldCode="AR" term="%22Nastiti%2C+Tashia+Indah%22">Nastiti, Tashia Indah</searchLink>
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  Data: <searchLink fieldCode="SO" term="%22Journal+of+Education+and+Learning+%28EduLearn%29%22"><i>Journal of Education and Learning (EduLearn)</i></searchLink>. Aug 2022 16(3):384-391.
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  Data: Institute of Advanced Engineering and Science. C5 Plumbon, Banguntapan, Yogyakarta, 55198, Indonesia. e-mail: edulearn@uad.ac.id; Web site: http://edulearn.intelektual.org/index.php/EduLearn/
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  Data: Y
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  Data: 8
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  Data: Journal Articles<br />Reports - Research
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  Data: <searchLink fieldCode="EL" term="%22High+Schools%22">High Schools</searchLink><br /><searchLink fieldCode="EL" term="%22Secondary+Education%22">Secondary Education</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Foreign+Countries%22">Foreign Countries</searchLink><br /><searchLink fieldCode="DE" term="%22Marketing%22">Marketing</searchLink><br /><searchLink fieldCode="DE" term="%22Commercialization%22">Commercialization</searchLink><br /><searchLink fieldCode="DE" term="%22Vocational+High+Schools%22">Vocational High Schools</searchLink><br /><searchLink fieldCode="DE" term="%22High+School+Students%22">High School Students</searchLink><br /><searchLink fieldCode="DE" term="%22Entrepreneurship%22">Entrepreneurship</searchLink><br /><searchLink fieldCode="DE" term="%22Innovation%22">Innovation</searchLink><br /><searchLink fieldCode="DE" term="%22Consumer+Economics%22">Consumer Economics</searchLink><br /><searchLink fieldCode="DE" term="%22Salesmanship%22">Salesmanship</searchLink><br /><searchLink fieldCode="DE" term="%22Competition%22">Competition</searchLink><br /><searchLink fieldCode="DE" term="%22Plagiarism%22">Plagiarism</searchLink><br /><searchLink fieldCode="DE" term="%22Internet%22">Internet</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Indonesia%22">Indonesia</searchLink>
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  Data: 2089-9823<br />2302-9277
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: This study aimed to identify problems, describe, analyze, and evaluate the use of e-commerce to increase the competitiveness of innovative and entrepreneurial products produced by students of State Vocational High School 3 South Tangerang, Banten Province, Indonesia. This research had three main stages, namely the preparation stage, the implementation stage, and the evaluation stage. The research location was the State Vocational High School 3 South Tangerang, Banten Province, Indonesia, due to the school being outstanding in the field of Motorcycle and Animation expertise. The resource persons and respondents in this study were teaching teachers and students in classes 10-12 majoring in culinary, automotive, and animation. Implementing e-commerce activities at the production unit of State Vocational High School 3 South Tangerang, has increased the image of the production unit of State Vocational High School 3 South Tangerang. This study was a descriptive qualitative with the questionnaire, interview, and practice method. This study revealed that the application of e-commerce using the Shopee seller marketplace provided significant benefits and impacts for the production unit of State Vocational High School 3 South Tangerang. When the production unit implemented e-commerce, sales turnover increases rapidly, and the number of consumers, as a means of promotion, ease of transaction did not need to meet directly with buyers and can expand the business. However, there were also several obstacles, like weak human resources, intense competition, and the emergence of plagiarism of ideas and products.
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  Data: EJ1363045
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RecordInfo BibRecord:
  BibEntity:
    Languages:
      – Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 8
        StartPage: 384
    Subjects:
      – SubjectFull: Foreign Countries
        Type: general
      – SubjectFull: Marketing
        Type: general
      – SubjectFull: Commercialization
        Type: general
      – SubjectFull: Vocational High Schools
        Type: general
      – SubjectFull: High School Students
        Type: general
      – SubjectFull: Entrepreneurship
        Type: general
      – SubjectFull: Innovation
        Type: general
      – SubjectFull: Consumer Economics
        Type: general
      – SubjectFull: Salesmanship
        Type: general
      – SubjectFull: Competition
        Type: general
      – SubjectFull: Plagiarism
        Type: general
      – SubjectFull: Internet
        Type: general
      – SubjectFull: Indonesia
        Type: general
    Titles:
      – TitleFull: Implementation of e-Commerce in Improving the Competitiveness of Vocational Secondary Education Student Entrepreneurship Products
        Type: main
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            NameFull: Wahjusaputri, Sintha
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            NameFull: Nastiti, Tashia Indah
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            – D: 01
              M: 08
              Type: published
              Y: 2022
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              Value: 2089-9823
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            – TitleFull: Journal of Education and Learning (EduLearn)
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