Slide Structure of Pitch Decks from an Accelerator Program
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| Title: | Slide Structure of Pitch Decks from an Accelerator Program |
|---|---|
| Language: | English |
| Authors: | Paula Cabezas (ORCID |
| Source: | Business and Professional Communication Quarterly. 2026 89(3):620-637. |
| Availability: | SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: https://sagepub.com |
| Peer Reviewed: | Y |
| Page Count: | 18 |
| Publication Date: | 2026 |
| Document Type: | Journal Articles Reports - Research |
| Descriptors: | Public Speaking, Visual Aids, Persuasive Discourse, Entrepreneurship, Foreign Countries, Guidelines, Sequential Approach, Models, Organization |
| Geographic Terms: | Chile |
| DOI: | 10.1177/23294906241257448 |
| ISSN: | 2329-4922 2329-4906 |
| Abstract: | The pitch is a central part of accelerator programs commonly presented with a slide presentation, called pitch deck. This study seeks to understand the ways in which pitch decks are structured. A slide-based approach was taken to describe the structure of 96 pitch decks created at the Start-up Chile accelerator program. Results showed that 7 topics were used in more than half of the pitch decks analyzed (company, team, product, problem, achievements, business model, market) and that certain topics formed sequences that were commonly used across the slide presentations. |
| Abstractor: | As Provided |
| Entry Date: | 20260101 |
| Accession Number: | EJ1514717 |
| Database: | ERIC |
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| Abstract: | The pitch is a central part of accelerator programs commonly presented with a slide presentation, called pitch deck. This study seeks to understand the ways in which pitch decks are structured. A slide-based approach was taken to describe the structure of 96 pitch decks created at the Start-up Chile accelerator program. Results showed that 7 topics were used in more than half of the pitch decks analyzed (company, team, product, problem, achievements, business model, market) and that certain topics formed sequences that were commonly used across the slide presentations. |
|---|---|
| ISSN: | 2329-4922 2329-4906 |
| DOI: | 10.1177/23294906241257448 |
